Affiliate program
Split a 50% pool however you want.
Every PEM affiliate gets a flat 50% revenue pool to allocate. Take all 50% as commission. Pass it all on as a customer discount. Or anything in between — set per promo code, your choice.
Why we built it this way
Most affiliate programs lock you into a fixed commission and a fixed discount. They optimize for the platform, not for the affiliate. You promote with whatever lever they hand you — and your audience gets whatever discount they decide.
PEM does it differently. You get a 50% pool per sale, and you decide — on a per-promo-code basis — how to divide it. Want maximum margin? Take all 50%, give 0% off. Want a discount that closes hesitant buyers? Give 30% off, keep 20%. Running goodwill for a new audience? Pass on the whole 50% as a discount. The lever is yours.
Design your split
You get 50% of every sale to allocate. Move the slider — whatever you do not take, the customer gets as a discount on checkout. Each promo code you create can use a different split, so you can run several at once.
Max 50%. The remainder is the discount.
Three common strategies
Three splits we see most often. None of them is required — pick the one that fits the audience for that specific code.
Max margin
50% / 0%
Your commission / Customer discount
Trusted audiences who buy on your recommendation. They do not need a discount lever to convert.
You earn $48.50, they pay full $97.
Even split
25% / 25%
Your commission / Customer discount
The most common balance. Meaningful customer discount, solid commission. Works across most newsletter and podcast audiences.
You earn $24.25, they pay $72.75.
Audience-first
0% / 50%
Your commission / Customer discount
Build trust with a new audience or large community. Full discount on, you skip the commission.
You earn $0, they pay $48.50.
Use multiple codes at once
Most affiliates run more than one. A high-discount code for a free newsletter audience, a max-margin code for an executive coaching list, a balanced code for a podcast episode. Create as many as you need from the dashboard — each gets its own attribution and reporting.
How it works
Four steps from "interested" to "first payout."
Sign up.
Create a free PEM account. Any user is an affiliate by default — no application, no review, no waiting. Your dashboard is live the moment you confirm your email.
Create your codes, set the split.
In the dashboard, create a promo code, pick a split (your commission + customer discount = 50%), and you immediately have a unique link plus a discount code. Spin up as many as you want.
Share them.
Newsletter, podcast, social, course material, client email, 1:1 recommendation. Wherever your audience already trusts you. We do not police the channel — we measure the result.
Get paid.
Earnings accrue in real time on your dashboard. Each sale becomes withdrawable after a 14-day hold (so refunds clear cleanly). After that, request a payout whenever you want — $50 minimum per withdrawal.
What you promote
Two paid products, both anchored to a free top-of-funnel that does most of the persuasion work for you.
Free top-of-funnel
The PEM Test
A free 22-question diagnostic that maps the user to one of 22 archetypes. Tens of thousands of operators take it. It is the bridge from your audience to the paid products — no email gate.
The PEM Test$37 · one-time
Personal Profile
A personalized written profile generated from a structured intake. Their archetype, the configuration around it, and a calibrated 14-day move. Strong organic conversion from the free test.
Personal Profile$97 · one-time
Premium Diagnostic
Deep diagnostic with the Trust Formula breakdown, six resource-domain scorecard, custom roadmap, and 90-day calibration plan. Highest commission per conversion.
Premium DiagnosticWho this works for
If your audience overlaps with any of these, the program will pay.
Program terms at a glance
The pool
Every affiliate gets the same 50% pool per referred sale. No tiers, no negotiation, no unlocking — your 50% works on day one.
Per-code splits
You set the split when you create each promo code. Your cut + customer discount must equal 50%. You can change a code at any time; existing pending sales keep the split they were sold under.
Attribution
Codes are the attribution. When someone clicks your link, your promo code is pre-applied at checkout. As long as your code is on the order, the sale is yours.
Payouts
On-demand payouts. Each commission unlocks 14 days after the sale (so refunds clear cleanly). Once unlocked, request a withdrawal any time from the dashboard — $50 minimum per withdrawal.
Self-referrals
Not allowed. Buying PEM through your own code does not generate commission. We monitor this; it is the only thing that gets accounts removed.
Brand use
Use the PEM name, the archetype list, and the supplied assets freely. Do not bid on "PEM Academy" or related branded keywords in paid search.
Frequently asked questions
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No. Any PEM account holder is an affiliate automatically. Sign up, confirm your email, create your first promo code — the whole loop takes under a minute, with no manual review.
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Yes — most affiliates do. Create one code per audience or channel, give each its own split, and the dashboard tracks them independently. There is no cap.
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Yes. You can adjust the split on any of your codes at any time. Sales completed under the old split keep that split — the change applies to new sales going forward.
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Whenever you want. Each commission becomes withdrawable 14 days after the sale — that hold protects against refund clawbacks. Once your unlocked balance is at least $50, request a payout from the dashboard and it goes out within a couple of business days.
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Whichever code is applied at checkout wins. Your link pre-fills your code automatically, but customers can edit or replace it. The sale is attributed to whoever owns the code that ends up on the order.
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Yes — except for paid search bidding on PEM-branded terms. Direct response funnels, content ads, and newsletter sponsorships are all fine.
Ready to start?
Sign up for a free PEM account and your affiliate dashboard is live in under a minute.